Canadian association for the advancement
of music & the arts
FEATURED STORY
BECOMING EXPORT READY – Taking Canadian Music to the World
BECOMING EXPORT READY Taking Canadian Music to the World CAAMA International Marketplace in collaboration with Billboard Canada presents BECOMING EXPORT READY - Taking Canadian Music to the World. Recorded November 20, 2025 at Billboard Canada - 40 Under 40. Produced by CAAMA in collaboration with Billboard Canada. Join us for a panel of industry pros share best practices & insight on how they took Canadian music to the world The panel features Patti Jannetta Baker, President – CAAMA...
2024 SPOTLIGHT ON INDIA
Aligned with Canada’s recent Indo-Pacific Strategy international trade agreement, CAAMA’s 2024 SPOTLIGHT ON INDIA is designed to provide fresh opportunities with increased access, new potential revenue streams and trade relationships for Canada in the India music...
Co-write or Go Home: The Art of Collaborating in High Level Writing Rooms
Canadian songwriters have made their way into high level writing rooms around the world in cities like London, Stockholm, Nashville and Los Angeles. Why is co-writing so important? And what are best practices for bringing your A game to a co-writing session? ...
Debra Rathwell: Highest-Grossing Tour of all Time
Join CAAMA Virtual Voices for a keynote interview with Debra Rathwell, the Executive Vice President of Global Touring and Talent at AEG Presents, which will cover her outstanding career including her work with megastars Carrie Underwood, John Mellencamp, and her role...
Royalties & Funding 101: Don’t Leave Money on the Table!
As a creative, you don’t want to leave money on the table. The landscape of revenue streams is vast and continues to increase. As a result, many artists unintentionally don’t collect on all the royalty streams generated by their work. What are the different royalty...
Meet the Music Supervisors (panel discussion) – Presented by Music Publishers Canada
Music Supervisors get bombarded with pitches, demos and marketing blasts 24/7. How do they cut through the noise when conducting a song search for sync placements? How can we help them help us? Discover Music Publishers Canada’s MEET THE MUSIC SUPERVISORS (panel...
Lyric Videos – The Secret Weapon of Fan Engagement (Presented by LyricFind)
With the sheer volume of music being produced, artists are looking for ways to stand out among the endless waves of content. The novelty of video-formatted content popularized by YouTube, TikTok and Instagram are table stakes for music artists. And for artists seeking...
Fan Engagement 3.0 – Exploring the Future of Electronic Music Through New Technologies
This panel explores how new technologies are enhancing fan engagement in electronic music, across marketing, production, and promotion. Industry experts will discuss the latest innovations in virtual & augmented reality, Web3, and other emerging technologies for fan...
Metadata = Money: How complete metadata is essential for maximizing the value of your music
You put your heart and hard work into creating your music, but did you know that if you’re not putting that same energy into ensuring your metadata is complete, you’re impacting your royalties and your ability to be discovered by current and future fans. Everyone here...
Ole Obermann, Global Head of Music – TikTok (Discovery Keynote)
Ole Obermann is the Global Head of Music, TikTok. He will discuss TikTok’s influential role in global artist discovery and the valuable promotions and various tools available to help break artists around the world. What music oriented services are available to artists...